19 Mar 10 Bluetooth Accessories Company to License CBS TV Properties

Digital products and the accessories designed to accompany them have long been an up and coming industry, but as new twists emerge in their marketing, many companies have begun to favor offering more custom experiences with hi tech products rather than relying exclusively on the features alone or a sleek, futuristic type of design. These companies have started to embrace having characters from popular music or movies to help give consumers a more familiar experience and the Earloomz company is one of these product design firms. They have created a new line of Bluetooth ear pieces which will leverage the power of the CBS license catalog to give their goods a whole new look. Shows like Happy Days, Star Trek, The Twilight Zone, Mighty Mouse and CSI: Miami are all a part of what the head phones and ear pieces will be offering in terms of trendy looks that are designed to give consumers more control over the look of the products they choose to use. The technology is what Earloomz deals in, but like many other companies, they have found that leveraging media works to stimulate sales.

Many consumers have stated a strong preference for products, especially traditionally tamer tech products, that show off more of their personality and that is what up and coming companies such as Earloomz want to provide for their consumer base. By answering the desires of buyers, the companies are able to guarantee far more sales than simply basing things off of features since most companies are able to provide similar features with their competing product lines.